Development policy is due for a redesign based on a more realistic understanding of how people think and behave. The World Development Report 2015 shows that people tend to think quickly, use mental models and shared mindsets, and care about their societies. The Report demonstrates that a more realistic understanding of choice and behavior can make development interventions much more effective.
The Global Insights Initiative (GINI), a new team in DEC, aims to do just that. It will work with World Bank teams from across the Global Practices, Cross Cutting Solution Areas, and Regions to incorporate behavioral and social insights into project design, evaluate the impact of interventions inspired by those insights, and mainstream behavioral economics, social psychology, and related fields into the work of the World Bank Group.